Am I still an influencer? Idk.

my complicated relationship with 'influencer'

“So you’re still doing that whole Instagram thing?,” my uncle asks at every family event. “Yup!! The whole thing!” I say through gritted teeth.

I have a complicated relationship with the word ‘influencer.’ It just never sat right with me or felt like an accurate representation of my little cubicle of the internet.

Its origin story started from deep sadness and identity crisis (a break-up - shocker!), though it was a place I never expected to open as many doors as it did. I’ve oscillated between “influencing” part time, full time, and everything in between. And while it has been a sense of comfort, joy, and community for me, I’ve felt less drawn to the title and the “wellness” space over the years.

Which is absolutely natural! What a gift it is to age and evolve. And I’m beyond grateful that I’ve been able to continue creating content to match what feels good in my life right now. And that content has changed so very much over the years.

In this post, I’m exploring what the word ‘influencer’ means to me, my experience with my account in PA school in regards to professionalism, how my account has evolved over time, why I’ve felt less drawn to the wellness space over recent years, and answering a few Q+As at the end (submitted by you!)